This is a concept store which exploits some existing strong elements. The use of the red and white colors is the main idea in the new project. To accompany that is the creation of continuous areas that could be deformed and turned into structural elements of the store. For the coating of walls and ceilings, we used successive rings of white aluminum composite material of 1.25 m, arranged diagonally both vertical and horizontal, forming no parallel plans. Another striking feature is the red track which is basically an area that spreads through the store and becomes unusual and impressive elements. From this centre it covers the walls at the background of the store, leading to a ladder. The red area surrounding the mezzanine, showing up in the upper deck and the lining in the lower deck, becomes part of the counter box and a vertical plan that set the limits to the fitting room area. Design & photos by AUM Architects

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